At a Glance
Marketing / Martech
Overview
Cognitiv is an ad tech company that utilizes deep learning artificial intelligence to develop advanced algorithms aimed at predicting consumer purchase behavior. Their proprietary platform, NeuralMind, automatically creates custom algorithms tailored to individual marketing goals, considering user context and campaign objectives. By integrating deterministic data and sophisticated processing techniques, Cognitiv continuously optimizes these algorithms to enhance clients' key performance indicators (KPIs) and drive effective marketing outcomes at scale. Founded in 2015, the company is focused on transforming media buying and empowering advertisers with innovative solutions that deliver precision and relevance. Cognitiv fosters a collaborative, inclusive work culture and prioritizes the growth and well-being of its employees, enabling them to excel in a rapidly evolving industry.
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