Flex is a financial technology company developing a comprehensive finance super app tailored for business owners, aiming to transform traditional financial workflows and services. Launched in September 2023, the platform serves midmarket businesses with revenues between $3 million and $100 million, a segment often overlooked by existing fintech solutions. Flex's mission is to simplify financial management for entrepreneurs and support their growth in a largely untapped $1 trillion market opportunity. The company operates fully remote, promoting a culture that values passion, determination, and honesty while encouraging diverse career paths and unique skills. Flex's rapid growth trajectory, marked by a 25x increase in revenue since its inception, positions it for profitability by early 2025.