Paytm is India's leading digital payments and financial services company, offering a comprehensive suite of solutions for both consumers and merchants. It enables consumers to make utility payments, transfer money, and access various payment instruments such as Paytm Wallet, UPI, and Paytm Payments Bank. For merchants, Paytm provides acquiring devices, payment gateways, and commerce services through its advertising platform and Mini App Store. The company aims to bring half a billion Indians into the mainstream economy by facilitating digital payments, banking, investments, and credit services, such as merchant loans and Buy Now Pay Later options. Paytm is focused on enhancing user experience, driving financial inclusion, and utilizing data-driven insights to improve performance and service offerings across its ecosystem.