Pictorus is a software startup based in Oakland, California, dedicated to enhancing how people interact with robotics and devices. The company develops solutions that enable hardware engineering teams to efficiently create, deploy, and manage software for robotic systems and embedded applications. With a focus on safety and performance, Pictorus leverages modern programming languages such as Rust and Python while incorporating tools like Matlab and Simulink to support users at various levels, from professionals to hobbyists. The team fosters a collaborative work culture that values humility and teamwork, providing a balanced hybrid work environment and promoting a healthy work-life balance. Pictorus aims to make complex technology accessible to everyone, encouraging innovation and exploration in the field of robotics.