Playground XYZ, a subsidiary of GumGum, operates at the forefront of advertising technology, specializing in attention measurement and optimization. Based in Sydney, Australia, with additional offices in Singapore, the United Kingdom, and the United States, the company is dedicated to enhancing how brands capture consumer attention. They have pioneered the world's first AI technology stack to accurately measure Attention Time, which is validated through real, opt-in eye-tracking data. Through their Attention Intelligence Platform (AIP), Playground XYZ is revolutionizing the measurement, buying, and selling of digital media, collaborating with significant global brands, agencies, and publishers to deliver innovative solutions. The team is driven by a passion for developing disruptive technologies that reshape the digital advertising landscape, fostering a collaborative and flexible work environment that encourages creativity and high performance.