Swoon Editions is an online furniture brand founded in 2012, dedicated to crafting distinctive designs that inspire long-term ownership and cultivate a passion for home aesthetics. The company specializes in designing original pieces in-house and employs a rapid new product development process to identify emerging trends. Swoon Editions leverages a data-driven approach to optimize sales and enhance customer experiences while maintaining affordability by eliminating traditional retail overheads. Collaborations with prominent retailers like John Lewis exemplify its growing market presence. The company's mission centers on delivering exceptional customer service and innovative solutions within the fast-paced e-commerce environment, fostering a collaborative and dynamic work culture for its remote team.