Tide is a financial technology platform dedicated to modernizing business banking for small and medium-sized enterprises (SMEs). Offering a range of services including business accounts and connected administrative tools, Tide aims to streamline the banking experience, saving time and money for business owners. Since its launch, Tide has grown rapidly, establishing itself as a leading provider of business financial services in the UK with a significant presence in key international markets. The company champions a culture of inclusivity, collaboration, and data-driven decision-making. Tide's values emphasize putting members first, working as one team, and fostering innovation to continuously enhance the user experience. As they expand, Tide values diverse perspectives to better meet the evolving needs of their SME members.