84.51°
About
A retail data science, insights and media company creating more personalized and valuable experiences for shoppers.
Size
1,001-5,000
Type
Privately Held
Industry
Data & Analytics
HQ
Cincinnati, United States
Website
84.51° is a retail data science, insights and media company. We help The Kroger Co., consumer packaged goods companies, agencies, publishers and affiliated partners create more personalized and valuable experiences for shoppers across the path to purchase. Powered by cutting edge science, we leverage first-party retail data from nearly 1 of 2 US households and 2BN+ transactions to fuel a more customer-centric journey utilizing 84.51° Insights, 84.51° Loyalty Marketing and our retail advertising solution, Kroger Precision Marketing.
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