Siro is developing an AI Coach specifically tailored for field sales professionals, addressing a critical gap in on-the-job coaching that many sales reps face while working independently in the field. Acknowledging that top sales performers often lack necessary support despite their lucrative potential, Siro aims to empower these professionals to achieve greater financial success through enhanced resources and guidance. The company's mission centers on democratizing access to effective sales training and tools, making field sales a more accessible avenue for financial freedom. Siro fosters a diverse and inclusive workplace, emphasizing equal employment opportunities for all applicants to ensure a respected and valued environment.