Zappi is a SaaS platform designed to support Fortune 500 companies in pretesting new ideas and creative content prior to launch. Their services cover a broad range of applications including product development, media campaigns, branding, and packaging. By leveraging expertise in applied statistics, data science, and user experience design, Zappi enables organizations to make informed decisions and optimize their innovations through the eyes of the consumer. Committed to ethical and responsible business practices, Zappi prioritizes transparency, collaboration, and a positive impact on both the environment and the communities it serves. The company is also recognized for its strong commitment to diversity and inclusion, embodying values such as trust, truth, ownership, ambition, and humility. As a certified B Corporation, Zappi continuously strives for excellence, innovation, and sustainability in its operations.